
Market Pantry logo, before and after brand redesign.

Packaging example, before and after brand redesign.






Market Pantry, a Target owned brand, needed a refreshed look to better connect with Target guests. The brand—consisting of more than 2,250 items—would feel less generic, convey trusted tradition on the shelves and be displayed proudly at home.
Market Pantry logo, before and after brand redesign.
Packaging example, before and after brand redesign.